LJ Home Builders


Old LJ Home Builders website

When their old website was hacked and destroyed, Brisbane based LJ Homebuilders contacted Commonsense Marketing to build a new website and develop a marketing plan and strategy to secure more renovation work and less new build work.

We worked closely with Lindsay and Janine to design and develop a site which  represented their true passion and core business – character home restorations and renovations.

Our approach was to provide extraordinary value by

  • sharing useful advice on Qld style  character homes
  • providing links to many Brisbane based resources to help home owners source period fittings and fixtures
  • outlining the detailed processes involved with restorations, renovations and extensions
  • developing an ebook “8 Mistakes to Avoid When Renovating Your Home”

We also provided proof of their expertise and credibility by

  • adding a gallery that showcases their range of work
  • developing an impressive guarantee
  • showcasing some of the many  glowing customer references

We also designed a new logo, new brochure and assisted them with transforming their quotation process, which resulted in a 25% increase in conversion rate – great result.

Check out LJ Home Builders here.