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Noticed a Spike in Website Visits Recently?

Have you looked at your Google Analytics reports lately? If not – I suggest you do so, because they contain a wealth of useful information about your website and website visitors. You can use this information to plan content, traffic strategies, reveal visitor demographics, track conversions, see keywords, conduct experiments and track which sites are…

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Finding and Using Images

Having quality images on your website, blog and social media posts is essential. (Want to know why? Check out Why Using Images in Posts is Important.) Finding the perfect image can be difficult, particularly when you’re navigating through the complexities of copyright laws. In this post we’re going to look at how to determine whether…

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Appealing web content

5 Ways to Increase The Appeal of Your Web Content

I believe that your site’s content is the most important element of all. (Graphic designers and web techies will no doubt disagree with me – but hear me out.) Your content can make the difference between a potential customer spending 6 seconds and 6 minutes on your website – and taking the action you want…

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Online Payment

Online Payment Systems: PayPal and eWAY

If you’re selling goods online, or taking online payments for your service business, having a reliable online payment system is crucial. There are many around, and when I was setting up my online business, I did extensive research into this and ended up with going with two systems. There are many more available, but I…

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Where to Find Content For Blog Posts

A great blog will provide value to your visitors, demonstrate your industry authority, and increase traffic. Coming up with interesting blog post ideas can be tricky at times, so here are a few places you can find inspiration. Comments, Messages and Emails from Your Customers Read your blog’s comments section, and scan messages, comments and…

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video

Using Video to Promote Your Business

Online video has fast become an essential online element – particularly when it comes to attracting people to your business and sending them to your website. Why Should You Create a Video to Promote Your Business? Let’s cut to the chase here: you should promote your business with a video because your customers watch videos….

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3 Key Google Analytic Reports To Help Improve Your Business (Part 3)

This week we will be going through the final key Google Analytic Report that you can use to improve the results of your business. In Part 1 we looked at the Acquisition Reports, and in Part 2 we looked at the Behaviour Reports. This week we will give you a rundown of the Conversion Reports….

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Google Analytics

3 Key Google Analytic Reports To Help Improve Your Results (Part 2)

Welcome to Part 2 of our 3 part series on how to improve your results using Google Analytics. Last week we looked at the Acquisition Report. If you missed Part 1, you can find it here. This week we are giving a rundown of the Behaviour Report. The Behaviour Report The Behaviour Report shows which…

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3 Key Google Analytic Reports To Help Improve Your Results (Part 1)

Do you use Google Analytics (GA)? If not, you should! The free GA reports provide a wealth of valuable info to help you see what’s going on in your business and make tweaks to improve results. There are tons of reports available, but you could end up suffering “paralysis by analysis” if you’re not careful….

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6 Great Free Tools for Creating Images

In the last post I shared with you five VERY important reasons why you should always include images in your blogposts and social media posts, and information on what kind of images you could use and where to find images. Now when it comes to creating your own, you can Pay a graphic designer Task…

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