Struggling to Understand the New Google Analytics 4?

On 1 July 2023 Google Analytics 4 (GA4) replaced the old Google Analytics Universal app (GA3).

The new GA4 system tracks visitors and activities on your website, but looks and operates quite differently to what we are all used to seeing with GA3.

Here’s a comparison of screenshots of a GA3 and GA4 reports overview and data for an ecommerce site, in the same 7 days.  They’re quite different!

*Click to enlarge image

Like to Know More?

We’ve had a few enquiries about GA4 from people who want to know how it works, check to see if has been setup correctly on their website, how to understand it and get the information they need, etc.

So we’re thinking of running a GA4 training session on Zoom in late August.

If you’re interested in attending and learning about the new Google Analytics 4 system and reports, please register your interest below, let us know what you’d like to learn, and we’ll be in touch.

Areas of Interest * (tick all that apply)