Google My Business

Are You Up to Date with Google My Business?

In June 2014 Google amalgamated Google Places or Google Local with other Google apps into a new service called “Google My Business”. And it’s a lot more powerful than ever – so you definitely need to have an optimised listing and work it if you want your business to be found online. When you “claim”…

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powerpoint

6 Great Free Tools for Creating Images

In the last post I shared with you five VERY important reasons why you should always include images in your blogposts and social media posts, and information on what kind of images you could use and where to find images. Now when it comes to creating your own, you can Pay a graphic designer Task…

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intel story

Why Using Images in Posts is Important

Do you Always use Images? The use of visual content in posts and social media has exploded, partly because it’s so easy to create and share images and video with a smartphone, and partly because images are more persuasive than just text content. Here are some very important reasons why you should always include images ….

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viral blogposts

How to Make Your Blogposts Go Viral

Okay, got some blog posts written and uploaded and now you want people to see them!  How do you make them go viral? As mentioned in my last post on How to Prepare Content for Your Blogposts – you must first ensure that the information contained in your post is interesting and of value –…

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writers block

How to Prepare Content for Your Blogposts

In the last post I gave you 7 exceptionally good reasons why you definitely need a blog on your website. It is a seriously essential marketing strategy which you need to be doing at least once a week, if not more. So maybe after reading that post you sat in front of your computer or…

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7 Reasons Why You Definitely Need Blogposts

90% of websites contain several static pages of information, yet so many don’t have a blogpost section.  It’s quite scary really because  business blogging is very very important.  Why? I get asked “Why do I need a blog section” a lot?  Here are the answers to that question! (This is the first of several “blogposts”…

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Marketing for Staff

Staff Marketing – How to Attract the Right Employees

Received a lovely email today about the great result I helped one of my private marketing mentoring clients achieve.  Here’s her exact words… Isn’t that lovely! Here’s what happened.  We were on our regular mentoring call, and working through our list of actions when Louise mentioned that “since the election  and since I’ve started using…

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words

The Sheer Power of Good Copywriting

Change a few words on your website, your brochure, your  business card, your sign – even your “elevator speech”, and see what a difference it can make to your results. Using a headline which evokes an emotion in people will capture attention. We all respond to emotion – it’s a case of tapping into the…

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outsourcing

Outsourcing: Get Things Done Through Others

Have you used outsourcing sites to find people to do things for you?  This can range from one off tasks to regular work.  I don’t really like the word “outsourcing”,  but it does define the process of finding someone who has skills you don’t have or more time than you do.  I’m always on the…

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