Every website needs to be structured, coded and optimised properly to appear in search engines. If it isn’t, it probably won’t appear in the first few pages search engine results when someone does a search. For Example: if you have a concreting business, you would want your website to be found on page 1 of…

Our mission is to provide business owners with useful, practical help on commonsense marketing techniques that work. We’re not interested in gimmicks and the latest fads. We’re only interested in affordable, proven strategies that actually work. SEO – when done properly – is one of them. In part 1 of Our How Not to Get…

If you have a pulse, and a website, then you are fair game for every SEO “expert” on the planet. Like me, you probably get inundated every day with emails, even phone calls, telling you that your website is not ranking on the first page of Google, but they can fix it. We get these…

Chances are you’ve heard of inbound marketing, and the following 7 inbound marketing statistics are sure to impress you. But, do you know what it is and how to use it to grow your business? Inbound marketing is an effective way to generate leads, regardless of your industry, so it’s worth taking the time to learn about…

3 Key Google Analytic Reports To Help Improve Your Business (Part 3)

This week we will be going through the final key Google Analytic Report that you can use to improve the results of your business. In Part 1 we looked at the Acquisition Reports, and in Part 2 we looked at the Behaviour Reports. This week we will give you a rundown of the Conversion Reports.…

3 Key Google Analytic Reports To Help Improve Your Results (Part 2)

Welcome to Part 2 of our 3 part series on how to improve your results using Google Analytics. Last week we looked at the Acquisition Report. If you missed Part 1, you can find it here. This week we are giving a rundown of the Behaviour Report. The Behaviour Report The Behaviour Report shows which…

3 Key Google Analytic Reports To Help Improve Your Results (Part 1)

Do you use Google Analytics (GA)? If not, you should! The free GA reports provide a wealth of valuable info to help you see what’s going on in your business and make tweaks to improve results. There are tons of reports available, but you could end up suffering “paralysis by analysis” if you’re not careful.…

Are You Up to Date with Google My Business?

In June 2014 Google amalgamated Google Places or Google Local with other Google apps into a new service called “Google My Business”. And it’s a lot more powerful than ever – so you definitely need to have an optimised listing and work it if you want your business to be found online. When you “claim”…