Posts by Flo

If you’ve ever pulled a report from Google Ads, reviewed Google Analytics (GA4) reports, or checked your ecommerce platform or booking system results, you will probably see three completely different figures. You’re not doing it wrong, this is normal. Key takeaways Trying to get your numbers to match isn’t the right goal. They’re designed to…

AI tools and search engines don’t find businesses the same way, and if your SEO isn’t strong, you may not show up in either. We tested this firsthand when we typed “What is Commonsense Marketing”  into Google, Bing, ChatGPT, Claude, and Perplexity and got five completely different answers.  The results said a lot about the…