How To White List Emails

Thank you for visiting Commonsense Marketing.

Many email and Internet companies are now using programs to block unwanted email, often called spam. Sometimes, however, these programs block email you want to get.

To Ensure You Are Receiving Your Commonsense Marketing Emails, Do The Following:

A whitelist is a list of accepted email addresses or domain names from which an email blocking program will allow messages to be received.

Be sure to add any emails from Commonsense Marketing to your email white list to ensure the best chance of receiving our content and updates.

Why is this important?

Unsolicited, unwanted advertising email, commonly known as “spam”, has become a big problem. It’s reached such proportions that most email services and Internet Service Providers (ISPs) have put some sort of blocking or filtering system in place or begun relying on self-proclaimed blacklists to tell the good guys from the bad.

Commonsense Marketing applauds their intention to protect you from spam, but everyone agrees that the current systems for stopping spam are far from a perfect solution. They often block email that you’ve requested, but fits somebody’s idea of what spam looks like. The more responsible anti-spam activists are working hard to cut down on these “false positives”, but in the mean time, you might unexpectedly find you’re not getting the content you requested.

As it happens, there’s something you can do to keep your subscription’s content from falling into the false positive trap. You can fight the blacklists with a “white-list”.

White-list us now, before your delivery is interrupted.

Of course, every email system is different. Below you’ll find instructions for some of the more popular ones. If yours isn’t here, please contact your ISP’s customer service folks for their instructions. (Forward the answer to us, and we might add it!) If you’re using some sort of spam filtering or blocking software yourself (in addition to what your ISP provides), we’ve also listed instructions on how to exempt your subscription from some of the more popular of those programs.



  1. Right-click on the message in your inbox or junk folder
  2. Select “Junk” from the menu.
  3. Click “Never block sender.”

whitelist outlook emails


Hope you have found this guide to whitelisting email helpful!

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If you’d like to know more about how we help our clients with creating a lead generating website, email marketing or social media marketing –

Avatar for Annette Welsford

About Annette Welsford

Hi there. My passion is to inspire and help business owners to create the type of marketing and customer service that makes their business irresistible. I'm privileged to have a talented team at Commonsense Marketing who create and execute beautiful websites, engaging social media campaigns, and fantastic email campaigns that deliver results for our clients. And it's wonderful that many of them have said lots of nice things about the work we’ve done (see our case studies). We love to work with the owners and teams of small to medium sized business who are motivated to become the best in their niche and achieve more than they ever thought possible.


  1. Avatar for Lobizón Lobizón on August 31, 2017 at 1:08 am

    This is now OUTDATED, because Microsoft has changed the user interface, again!